Monday digest
What changed this week · Competitor A
Mon, 8:00 AM · 4 updates
- New angle launched: "Free consultation this week" on Meta (3 new creatives).
- Platform shift: Google spend signals up — 2 new comparison keywords detected.
- Budget move: LinkedIn MOF ads increased from 4 → 6 live creatives.
- Creative refresh: TikTok UGC hook retired after 52 days; replaced with creator duet.